Royal Canin, a leading supplier of pet food in Europe, is expanding its use of the Descartes WinRoute™ route planning and optimization solution throughout its operations in France. A manufacturer of top-quality food products for pets, Royal Canin distributes its products to specialized circuits such as professional breeders, veterinary clinics, dog kennels, pet shops and agricultural cooperatives. For over 40 years, the principle "Dog and Cat first" has guided Royal Canin in its mission: to provide the most precise and adequate nutritional answers to the specific requirements of dogs and cats.

Royal Canin has 11 production plants and 4 research & development centers spread around the globe. Its headquarters are based in Aimargues, France. Royal Canin has been part of the Mars Group since 2002. Their initial deployment of Descartes WinRoute covered only seven of their fifteen total distribution centres. We asked Frédéric Poirier, Logistics and IT Manager at Royal Canin, what improvements they’ve seen since this initial roll-out. “We estimate that we've reduced our transport costs by 10% per ton delivered," said Poirier. "Descartes' solution gives us advanced decision support to create delivery plans that provide the optimal mix of our own vehicles and third party contractors required to meet our customer service commitments. We plan to roll-out Descartes WinRoute across the rest of our 15 distribution centres in France to extend the cost savings and operational improvements."

Flexible, Customizable Routing Solution

Descartes WinRoute is part of Descartes' comprehensive Routing, Mobile and Telematics suite. Its powerful optimization engine gives customers advanced capabilities to reduce costs and improve customer service by maximizing vehicle and driver utilization, reducing kilometres driven, and improving the effectiveness and efficiency of planners and dispatchers. The system's flexible modelling architecture considers different business rules, asset parameters, driver capabilities, geographic data, and other constraints to consistently create optimal routes across a broad variety of operational environments. It also takes into account fluctuating traffic conditions to produce delivery schedules that better reflect daily driving conditions.

Descartes WinRoute's comprehensive capabilities and ease of use is perfect for companies, like Royal Canin, who want to quickly gain results and expand benefits across their businesses.

Written by Michel Waterschoot

VP of Mobile Resource Management - Southern Europe for Descartes