Video: Richards Building Supply Improves Customer Service with Operational Visibility
What to Expect
- On-site interviews with Richards Building Supply team members across operations, sales, and leadership sharing real-world results.
- How the team leverages routing and visibility tools to boost productivity, protect drivers, and enhance customer communication.
- Practical takeaways for building supply distributors looking to optimize operations and strengthen customer relationships.
Richards Building Supply has long been a trusted name in providing building materials to contractors and construction professionals. Like many distributors, they faced challenges familiar across the industry: manual routing, disconnected processes, and limited visibility into delivery operations. These hurdles made it harder to plan efficiently, monitor trucks in real time, and maintain the high level of service their customers expect.
In this on-site video, the Richards team shares how they used Descartes’ routing, mobile, and telematics solutions to modernize their operations, gaining more control, improving safety, and building stronger customer relationships.
Moving to Descartes and using the technology platform to route and schedule our deliveries has been a significant impact to our business and our customer service level.
- Bill Seech, Area Manager, Richards Building Supply
With digital routing, real-time tracking, and digital proof of delivery, Richards now runs smarter and more connected operations. Teams can see where every truck is, communicate accurate ETAs, and verify each delivery with photos and timestamps, all from a connected platform.
Benefits in Action
Deliver More
Route optimization tools boost productivity by planning more efficient routes that reduce miles, save fuel, and increase daily deliveries.
See Everything in Real Time
Visibility into every truck and stop allows teams to make quick adjustments, keep customers informed, and resolve issues before they impact schedules.
Protect Drivers
Telematics and in-cab video promote safer driving habits, reduce risk, and provide clear evidence to confirm when drivers are not at fault.
Reduce Claims
Timestamped, photo-based proof of delivery verifies materials, strengthens accountability, and prevents costly disputes.
Build Customer Trust
Consistent, transparent service with reliable ETAs, updates, and delivery confirmations builds customer confidence and loyalty.
Watch the On-site Story
See how the Richards Building Supply team is working more efficiently on the road and in the office and hear directly from the people making it happen.

Richards Building Supply’s experience highlights how greater visibility and data-driven planning can simplify even the most complex delivery operations. By integrating technology into daily workflows, their team has created a more streamlined, transparent, and customer-focused approach to building materials delivery.
Want to dive deeper? Connect with an expert today!
Fleet Resource Center
Expand Your Routing, Mobile & Telematics Knowledge
Recommended For You