Driving Efficiency in Beverage Distribution


What You’ll Learn

Discover how leading beverage distributors use Descartes to: 

  • Cut operational costs and reduce delivery variability 
  • Strengthen on-time performance with a connected last mile delivery solution 
  • Coordinate delivery, sales, and merchandising teams more effectively 
  • Adapt routes quickly to demand and changing priorities 
  • Boost customer satisfaction with real-time updates and visibilit

Overview

Descartes helps beverage distributors maximize efficiency across the last mile by replacing manual planning with optimized routes, real-time visibility, and seamless team coordination. By connecting dispatchers, drivers, sales teams, and customers, distributors reduce inbound calls, avoid missed delivery windows, and deliver a more reliable, consistent service.

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Explainer: Driving Efficiency in Beverage Distribution

Today’s beverage distributors are seizing new opportunities to increase efficiency, reduce costs, and improve customer experience. Descartes is trusted by industry leaders to power smarter delivery, merchandising, and routing. 

We partner with private fleet operators to tackle rising costs and fluctuating demand, while also managing variable time windows and diverse vehicle types. 

There’s no need to rely on tribal knowledge or outdated, manual route planning. With Descartes, you can reduce cost leakage, avoid missed delivery windows, and minimize cancelled stops and re-deliveries. 

Ensuring you deliver on-time and in-full, our best-in-class optimization engine adapts to your delivery schedules, customer priorities, and distribution needs. It helps you manage merchandisers, coordinate sales visits, and keep customers happy. 

With dispatchers, drivers, sales teams, and customers all connected, you cut down on inbound calls, prevent missed updates, and deliver a smoother experience from warehouse to store. 

Last-mile technology puts you in control by allowing you to plan and adjust daily routes, track deliveries in real time, and give your customers the reliable service they expect. 

Descartes Last-Mile Delivery Solution

PLAN: Drive efficiency with route planning that aligns delivery, sales, and merchandising teams – while supporting service level agreement (SLA) goals. 

EXECUTE: Gain real-time visibility to assign drivers, monitor routes, and manage delivery execution seamlessly. 

ENGAGE: Reduce inbound calls with real-time updates and instant communication between dispatch, drivers, and customers. 

IMPROVE: Turn real-time insights into tighter routes, better service, and higher-performing delivery teams.

Deliver on-time, in-full, and with full alignment across delivery, sales, and merchandising teams. With Descartes, distributors improve last-mile performance, elevate service, and deliver real results. 

Heartland Coca-Cola achieved real-time visibility, reduced fuel costs, and enhanced driver satisfaction through performance monitoring that drives operational precision. 

“Getting all those data points... tells you about how you can run your business better, how you can build better plans, how you can have the right equipment in the right places.”  — Curtis Akerman, Business Process Lead for Delivery, Heartland Coca-Cola Bottling Company 

Serious Success for Ambitious Fleets

10% fewer miles, 75% faster planning, and 10% less merchandising time. Get clear ROI, measurable results, and actionable insights. 

Conclusion

Descartes delivers the advanced capabilities beverage distributors need to streamline planning, improve visibility, and elevate last-mile performance.

With a purpose-built last-mile delivery solution designed for the unique demands of beverage distribution, fleets can reduce operational complexity, enhance customer service, and drive measurable results. Modernize your distribution strategy with a partner committed to helping you grow.

Transform Your Beverage Distribution Operations Today  

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