Boosting Distribution Efficiency with Descartes’ Dynamic Routing Solution

As a leading supplier of roofing and building supplies to residential and commercial customers in Michigan and Northern Ohio, family owned Wimsatt Building Materials required a route planning optimization and execution solution to improve the efficiency of its distribution network. Wimsatt implemented Descartes’ dynamic routing solution, increasing fleet capacity, curtailing operating costs, and delivering an exceptional standard of customer care.

The Challenge: Delivery Complexity Compromises Productivity

Wimsatt stakes its 80-year reputation on an inimitable ‘Gold Standard Delivery Experience.’ From unassisted rooftop delivery of shingles to delivery of low slope roofing materials, exterior cladding, decking and windows, Wimsatt distributes a broad spectrum of materials to residential and commercial sites using multiple types of vehicles and cranes.

With a legacy route planning system that no longer provided the level of automation and optimization the company required, Wimsatt sought to further enhance productivity with more advanced route optimization, aiming to tightly match products and delivery requirements with each vehicle to increase distribution efficiency and control operating costs.

"By optimizing delivery routes for upwards of 80 vehicles, we’ve been able to increase efficiency in vehicle routing, asset tracking, fleet maintenance, Department of Transportation (DOT) compliance, and more. We’ve improved asset utilization and refined our processes to hone and heighten the customer experience—all while reducing our operational expenses. It’s been a real gamechanger."

- Barry Crane, Director of Logistics Wimsatt Building Materials

Solution: Route Optimization Drives Performance

Routing vehicles across nine daily delivery windows, Wimsatt employs various types of trucks, cranes, and equipment—from conveyor trucks, box vans and pickup trucks to telehandlers, boom lifts and tail-mounted fork lifts—to deliver materials to residential and commercial job sites. Building on the efficiency improvements realized by moving from more manual routing practices to automated route planning, Wimsatt deployed Descartes' dynamic routing software to further optimize delivery performance, productivity, and profitability.

Integrated seamlessly with its Agility ERP to ensure robust enterprise-wide accounting and inventory management, the cloud-based Descartes route planning and execution solution optimizes Wimsatt’s distribution routes by considering geographic location, delivery windows, vehicle capacities, equipment type, and other constraints. Using the solution, Wimsatt has dramatically shortened the time to plan the next day’s delivery routes.

“As professional contractors, our customers require timely and accurate deliveries to keep their crews operating efficiently,” said Barry Crane, Director of Logistics at Wimsatt. “With Descartes’ route planning solution, we’ve seen more than 20% improvement in distribution efficiency. Plus, mobile proof of delivery (mPOD) and real-time notifications of delivery status take the customer experience to a new level.”

With mPOD, Wimsatt verifies deliveries at the customer location by capturing pictures electronically. When deliveries are unattended, the solution also allows Wimsatt to generate proof-of-delivery emails that are sent, with pictures, to the customer. In addition, pictures of deliveries can also be used to eliminate invalid claims of damage to either products or the customer site (e.g., driveway).

Crane added, “Building on this success, we’re focused on fine-tuning optimization capabilities to specific workflows and vehicles to further maximize efficiency. The Descartes solution tightly matches products and delivery requirements with vehicle type, enabling us to improve control over the operating costs for each type of vehicle. We expect an additional 20-25% boost in distribution efficiency with Descartes’ intelligent optimization.”


Rethinking Route Optimization

Dynamic routing is the best approach to address today’s changing demand and provide the flexibility for tomorrow’s uncertainties. With dynamic route planning, deliveries are optimized based on actual orders. Download the white paper to learn more.

The Results

Lower Operational Costs

By optimizing route planning and execution, the automated Descartes solution helps Wimsatt curtail operating expenses by boosting operational efficiency, reducing missed deliveries, increasing fleet capacity, and minimizing distance traveled and fuel consumption.

Elevated Customer Experience

With intelligent route planning, real-time visibility, and mobile proof of delivery, Wimsatt has improved delivery performance, ensuring contractors get the right materials at the right time. Notifications of delivery status keep customers informed throughout the last mile delivery process.

Increased Efficiency

Wimsatt’s dispatch teams can quickly and easily plan optimal daily routes. The company has increased operational efficiency by 20%, maximizing route density and ensuring materials and delivery requirements are tightly coordinated with vehicle type.

Improved Asset Utilization

The Descartes solution enhances Wimsatt’s fleet utilization, driving profitability with optimized routes that consider specific customer delivery requirements, vehicle type, geographic zones, and other limitations to maximize efficiency.

Download the Success Story

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